New Hardware and Software from Apple
by mOmA, 07/17/2001
It was thundering, flashing and raining when I jumped into the next cab to head off to the Javits Convention Center in Manhattan. I wanted to pick up our passes for the show, starting tomorrow with the most anticipated keynote from Steve Jobs since I can remember. Ok, I haven't been to a lot of keynotes yet. To be honest, it's my first.
They wouldn't let me into the main hall, but just like all over in Manhattan, I could see the gigantic billboards hanging from the ceiling in the entry hall. Only one I saw was showing an iBook, most others were showing screens with OS X. So I think it's rather obvious that OS X will be a major issue tomorrow. It is, after all, crucial this time, if developers will finally show up with their final versions of the software we daily use, such as Microsofts Office suite or Adobes Photoshop. Another billboard was displaying the three flatscreens of Apple in a row, with the line "Forget about CDR screens." under it. So again, it is not a secret, that Apple want's to concentrate on LCD technology instead of going on to produce older Cathode Diode Ray screens. But what about the new stuff? What is the "one more thing", Mr. Jobs will come up with this time?
It's been a while since rumors on the web have been predicting so different stories about what Apple is going to release this summer. I remember last year when everybody was thinking of a new Powerbook but nobody expected the Cube. Now, a year later, the cube has been layed on ice and a number of sites are suggesting that it's technology, being very innovative and without compromise, will be used in a new computer yet to be released. From a marketing view, some people point to the iMac, which has indeed not been changed in the last two years. Other people are mixing up the latest technological achievements, their fantasy and plain wishfull thinking.
An iMac with a cordless flat screen that combines a wacom drawing board with an LCD screen? An iBook like base computer? A new titanium covered G4 tower with a 1 Ghz processor? Or despite the failing rumors of the last two years, predicting another handheld device from Apple — could it finally be such a palmtop computer?
Or should we rather forget about all this stuff. On macrumors.com, for an example, a site that has revealed a number of innovations from Apple in the last years and had to take a couple of their news offline by Apples request, the main and most interesting prediction is clearly pointing to what we are used to from Apple: the unexpected; a computer or device, that is innovative and stands for what Apple has done best so far. Thinking different. > Comment this article
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